ROI Calculator

You pay per qualified meeting booked on your calendar

A qualified meeting is a prospect who passed ALL your qualifying questions and booked on your calendar. You approve the questions, so you define qualified. Billed per booked meeting at month-end, and every billed booking is auditable: the answers plus the calendar event.

The engagement
$

Your Menock fee

$
$

typical $300 to $1,000, anchored to customer value

Value-anchored suggestion for your numbers: (a 3-5% slice of what a meeting is worth to you; you keep the rest)

$

Month-to-month, no minimum term. The build is yours to keep.

Projection Results

Monthly ad spend$3,000
Menock fee (retainer + meetings)$4,500
Total monthly cost$7,500
One-time build (month 1)$1,000

10

Qualified meetings booked / month

All-in cost per booked meeting$750

Projected qualified meetings

30

3 Months

60

6 Months

120

12 Months

Your return
%
$

Over 12 months

Customers closed18
Cost per customer (all-in)$5,056
Total revenue$450,000
ROI multiple4.9x

revenue vs. your total cost (ad spend + build + Menock fee)

8.2x on the Menock fee alone

One closed customer covers 3.3 months of your total cost.

How we got here

10 meetings × 15% = 1.5 customers/mo

1.5 × 12 mo × $25,000 = $450,000

Menock fees $55,000 (incl. build) + ad spend $36,000 = $91,000 total over 12 mo

$450,000 ÷ $91,000 = 4.9x ROI

Ad spend is paid to the ad platform directly. You are only billed for meetings that qualified AND booked.

All projections are estimates based on the inputs provided. Actual results may vary.